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Why Our Food Videos Outperform Travel by 3x, and What That Means for F&B Brands

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We make travel films for a living. Airlines, tourism boards, the Discovery Channel. So it stung a little when we went back through the numbers on our own ANYDOKO channels and saw our food videos beating our travel videos by roughly three to one. A plate of Peking duck outperformed a drone shot of a coastline. Again and again. That result changed how we plan content. It should change how restaurant groups, hotel F&B teams and drinks brands plan their budgets too. After years of food film production in Hong Kong , audiences actually stop scrolling for, here's what we think is going on. The numbers behind the hunch Some context first. Our original channels reach more than 4 million people a month. We've passed 50 million video views and have over 100,000 followers. It isn't a lab experiment. But when a pattern shows up across series and platforms, you stop calling it luck. Our Hawker Style series is a good example. Episodes like Best Peking Duck in Beijing and Must-E...
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Best Travel Video Production Companies: Complete Guide for 2026

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Most destination films die in the first three seconds. A drone lifts over a coastline, a soft piano starts, a logo fades in, and the viewer scrolls. You've seen a hundred of them. So has your audience. That's the real problem travel brands are solving in 2026, and it's why picking between travel video production companies has become harder than it looks. Everyone owns a good camera now. Very few teams can build a story that a tourism board, an airline, and a streaming network will all put their name on. This guide covers what separates the strong studios from the rest, what you should actually pay, and how to run a shortlist without wasting two months on calls. What travel video production companies really handle The good ones don't just shoot. They take a brief and turn it into a format: an idea with a shape, a presenter, a reason to watch episode two. A full-service studio covers strategy, creative concepts, scripting and storyboards, location scouting, permits, cast...
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Location: Yiuga Factory Building, 62 Victoria Rd, Kennedy Town, Hong Kong Island, Hong Kong
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Where to Film in Hong Kong: Locations, Access Rules and What Each One Really Costs

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Hong Kong has no filming permit. That single fact sends more travel video production companies into a broken schedule than any typhoon signal, because it's true and the conclusion people draw from it isn't. There's no general permit, but four separate access tiers sit underneath it, each with its own gatekeeper, fee and lead time, and about four weeks between the fastest and the slowest. Here is what each tier costs, using the government's own published figures. The four tiers of access Every location in Hong Kong sits in one of four buckets. Work out which your shot list falls into before booking flights: the gap between tier one and tier three is about four weeks. Tier Example What you need Lead time Typical cost 1. Public, non-exclusive Streets, promenades, ferry decks Nothing. Police notification is free and encouraged Same week HK$0 2. Government venues Libraries, stadiums, museums, parks Departmental permission plus liability cover 7 working days to 4 weeks HK$7,...
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How to Choose a Travel Video Production Company (2026 Checklist)

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Short answer: pick the company on evidence, not aesthetics. Ask for a travel film they shot themselves, proof of drone certification and insurance in the country you're filming in, a quote broken into shoot days, crew by role, revision rounds and usage rights, and a written weather contingency clause. If a bidder can't produce all five, the price on the page isn't the price you'll pay. A hotel group in Hong Kong once shortlisted three bidders on showreels alone. The reel that won was gorgeous. Roughly a third of the clips in it had been licensed from stock, and the company had never handled a permit outside its own city. That shoot lost a day to a location it had no permission to use. That's the gap this checklist closes. Most guides on picking a production partner were written for studio work: portfolio, communication, cultural fit. Fine advice, wrong sport. Travel video production companies are being hired for logistics under pressure, in a market where their na...
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